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Mary Fran Wiley's logo is a lockup of a shape made of the M&W in her name with a flower inside and her name to the right. It also includes her tagline "design for humans"

Mary Fran Wiley

Experience Design Leader

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Explore my most recent experience design (UX, UI, CX & service design) work

As a leader in the experience design space, I’ve spent several years working on emerging technologies and recent work is protected trade secrets. White label case studies are available upon request.

AI Product Accessibility Design Workshop

Confidential 2025

service design (cx), ux

AI Accessibility Program Strategy

Confidential, 2025

accessibility, design strategy

AI Consumer Experience strategy

Confidential, 2024

ux

Image of a man demonstrating mobile service tools as part of a service design workshop

Experience Mapping

Ford/VMLY&R, 2023

process definition, service design (cx)

Image of a man demonstrating mobile service tools as part of a service design workshop

Remote Point of sale app

Ford, 2023

service design (cx), ux

A view of a TV and someone's feet on a table in the foreground

Payment Links

Ford, 2022

ux

Image of a man demonstrating mobile service tools as part of a service design workshop

Mobile Service Program Updates

Ford, 2022

service design (cx)

Image of a man demonstrating mobile service tools as part of a service design workshop

Remote payment Concepting

Ford, 2021

service design (cx), ux

A view of a TV and someone's feet on a table in the foreground

Flexible checkout

Cox, 2021

ux

Man working in support call center

Personalized Support

Cox, 2020

ux

Person using touch screen interface

Page Blueprinting

FCB, 2020

ux, content strategy, process

Move my service

Cox, 2019

ux

Man working in support call center

XQ Audit

FCB, 2019

ux, process

Keep my Voice

Team Gleason, 2018

ux, concepting

I’m a Creative Director for Experience Design & business strategist ready to work with your brand.

hire mary fran
Navy blue & light blue duotone headshot of Mary Fran facing front & smiling with her hair in long waves and wearing a black shirt on a very light blue background

Looking for my other creative works?

Photography & fine art portfolio is coming soon.

Mary Fran Wiley

Copyright © 2025 ยท Yes, Mary Fran is my first name.