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Mary Fran Wiley

Mary Fran Wiley

Experience Design Leader

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My work is an experience design smorgasbord fueled by insatiable curiosity and a love for human behavior.


Whether it’s working with a team to build an accessibility strategy, solving complex e-commerce problems, or working through multiple modalities for a hybrid digital-physical experience, you’ll find me digging in and leading teams through the design innovation cycle. I’m a fierce accessibility advocate, and I bring that passion to every project I work on.

Building Design Practices & Driving Design Outcomes


Maturing AI Accessibility

Grammarly

|

2025

An analysis of a team’s accessibility standing and strategy to enable more access.

Process

A11y

Strategy

Experience Mapping

Ford

|

2023

Developed a process for defining experiences across a multi-discipline team.

Process

Service Design

CX

A11y

Mobile Service Redesign

Ford

|

2023

Redesigned & iterated on Ford’s Mobile Service offering over 2 years.

Service Design

CX

A11y

Mobile Service EV Update

Ford

|

2022

Redesigned & updated Ford’s Mobile Service offering for an electric vehicles.

Service Design

CX

A11y

Experience Accessibility

Ford

|

2023

Addressed accessibility concerns in service & digital tools in the repair experience.

Service Design

CX

A11y

Remote Payment

Ford

|

2022

A tool to accept payment for vehicle services outside of dealership service departments.

UX

Strategy

Usability Scores

FCB

|

2020

A framework for scoring usability and benchmarking a competitive set.

UX

Strategy

Process

Telecom Checkout

Cox

|

2019

Designed a checkout that made buying internet, cable & phone services easier.

UX

Content Strategy

Page Blueprinting

FCB

|

2019

A framework for scoring usability and benchmarking a competitive set.

Process

Content

UX

Disability Campaign

Team Gleason

|

2016

Award-winning disability simulation to generate emails to Congress in support of legislation.

UX

UI


Mary Fran Wiley

Copyright © 2025 · Yes, Mary Fran is my first name.

  • Accessibility Statement