Information Architecture for Normal People

(A talk from WordCamp Chicago 2016)

This is a high-level survey of Information Architecture, why it is important and how to make WordPress work for you.

If you want the slides, I've uploaded them to slideshare, which is where I was told the cool kids post their slides. I might write a post to fill in the blanks from the slides, if/when I do, I will post it here.

Information Architecture is a huge topic and the possibilities in WordPress with Custom Taxonomies & Post Types are endless. I recommend starting with some basic information on information architecture and why it is important before moving on to working with custom post types and taxonomies.


Tools can help make your information architecture dreams come true. To start, Jetpack has a custom post ype for portfolios that sets them up with the click of a button. If you're a little more adventurous, you can install the Custom Post Type UI plugin. For no overhead, Generate WP makes it super easy. 

On the non-technical side, you can steal an example of my Spreadsheet of Doom.